Política de privacidade

Privacy Policy

Last updated: April 2026

This Privacy Policy describes how Allura Health & Wellness (operated by Hydrogen Max LLC, DBA Allura Health & Wellness) (“we,” “us,” or “our”) collects, uses, discloses, and protects your personal information when you visit our website, use our services, make a purchase from allurahw.com or shop.allurahw.com, or otherwise interact with us (collectively, the “Services”). “You” means any user of the Services, including customers, website visitors, and other individuals whose information we may process.

Please read this Privacy Policy carefully before using our Services.

Definitions

  • Account means a unique account created for you to access certain parts of our Services.
  • Company means Allura Health & Wellness, operated by Hydrogen Max LLC, DBA Allura Health & Wellness.
  • Cookies means small files placed on your device that help websites function, remember preferences, and analyze usage.
  • Device means any device capable of accessing the Services, including a computer, mobile phone, or tablet.
  • Personal Data means information that identifies, relates to, describes, or can reasonably be linked to an individual.
  • Usage Data means information collected automatically from your interaction with the Services.
  • Service Providers means third parties who provide services on our behalf, such as website hosting, payment processing, analytics, shipping, and customer support.
  • Services means our website, online store, communications, and related offerings.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time for operational, legal, regulatory, or business reasons. When we do, we will post the updated version on this page and revise the “Last updated” date above. Where required by law, we will take additional steps to notify you.

How We Collect Personal Information

We collect personal information from a variety of sources depending on how you interact with our Services, including directly from you, automatically through your use of the Site, and from third parties that help us operate our business.

All categories above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties except aggregators and providers necessary to deliver SMS services requested by the customer.

Information We Collect Directly from You

  • Contact details: such as your name, billing address, shipping address, phone number, and email address.
  • Order information: such as products purchased, billing and shipping details, and payment confirmation details.
  • Account information: such as username, password, and account preferences if you create an account.
  • Communications: including information you provide when contacting us for customer support, returns, product questions, or other inquiries.

Certain features of our Services may require you to provide specific information. If you choose not to provide that information, you may not be able to access or use certain features.

Information We Collect Automatically

When you use our Services, we may automatically collect certain information about your device and how you interact with our website (“Usage Data”). This may include:

  • IP address
  • browser type and version
  • device type and identifiers
  • operating system
  • pages viewed and links clicked
  • dates and times of visits
  • referring website addresses
  • interaction and navigation data

We may collect this information using cookies, pixels, web beacons, scripts, and similar technologies.

Information We Obtain from Third Parties

We may receive information about you from third parties, including:

  • Shopify, which powers our online store and helps us process transactions and manage the website
  • Payment processors, which handle payment authorization and fraud screening
  • Shipping and fulfillment partners, which assist with delivery and tracking
  • Analytics and advertising partners, which help us understand website usage and marketing performance
  • Technology vendors and service providers, which support hosting, security, email, customer service, and related business operations

Any information obtained from third parties will be treated in accordance with this Privacy Policy.

How We Use Personal Information

We use personal information to operate, provide, improve, and protect our Services. This includes:

  • Providing products and services: processing payments, fulfilling orders, sending order confirmations, arranging shipping, facilitating returns, and managing your account
  • Customer support: responding to your questions, complaints, and requests
  • Marketing and advertising: sending promotional messages, newsletters, product updates, and personalizing advertising where permitted by law
  • Analytics and performance: monitoring usage, improving our website, and understanding customer behavior
  • Security and fraud prevention: detecting, investigating, and preventing fraudulent, unauthorized, or illegal activity
  • Legal compliance: complying with legal obligations, enforcing our policies and agreements, and protecting our rights and the rights of others
  • Business operations: evaluating and improving products, services, marketing campaigns, internal processes, and customer experience

We may process personal information where necessary for the performance of a contract, compliance with legal obligations, protection of our legitimate business interests, or based on your consent where required by law.

SMS Messaging & Compliance

Text Message Program Terms & Conditions

By providing your mobile phone number and opting into SMS communications from Allura Health & Wellness, you agree to receive text messages related to our services, including appointment reminders, customer support communications, order updates, account notifications, and promotional offers where permitted by law.

SMS Opt-In

Customers will only receive SMS messages after providing express consent. SMS consent is collected through website forms, scheduling forms, or other communication channels where the user voluntarily provides consent to receive text messages from Allura Health & Wellness.

Opt-In & Consent

  • SMS messages are sent only to individuals who have expressly opted in.
  • We maintain records of opt-in consent and communication preferences.
  • Consent to receive SMS messages is not a condition of purchase.
  • We comply with the Telephone Consumer Protection Act (TCPA) and applicable SMS marketing regulations.

Opt-Out Instructions

  • You may opt out of SMS communications at any time by replying STOP.
  • Upon opting out, you may receive a final confirmation message.
  • No further SMS messages will be sent unless you opt in again.

Message Frequency & Content

  • Message frequency may vary based on your interactions with Allura Health & Wellness.
  • Standard message and data rates may apply.
  • Messages may include appointment reminders, customer support communications, service updates, account notifications, and promotional messages if consent has been provided.

Help & Support

  • Reply HELP for assistance.
  • You may also contact us at care@allurahw.com or (786) 329-3465.

Carrier Disclaimer

  • Message and data rates may apply.
  • Wireless carriers are not liable for delayed or undelivered messages.

Cookies and Tracking Technologies

We use cookies and similar technologies to operate and improve our website, remember your preferences, provide essential functionality, run analytics, and personalize your experience.

Cookies may be session-based or persistent. Some cookies are necessary for the website to function properly, while others help us understand usage patterns or improve performance.

You may disable cookies in your browser settings; however, doing so may affect the functionality of the Services.

For more information about Shopify-related cookies, please visit Shopify’s cookie information page.

Our Site does not respond to “Do Not Track” signals.

How We Disclose Personal Information

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We may disclose personal information in the following circumstances:

  • Service providers and vendors: including website hosting, payment processors, fulfillment providers, shipping partners, analytics vendors, cloud storage providers, and IT support
  • Business and marketing partners: when needed to help us promote products, run campaigns, or provide related services
  • Affiliates and business entities: within our business structure where appropriate
  • Legal authorities and regulators: when required by law, subpoena, court order, or to protect our rights, property, safety, or the rights of others
  • Business transfers: in connection with a merger, sale, financing, acquisition, reorganization, bankruptcy, or transfer of assets
  • With your consent: when you direct us to share information or otherwise consent to disclosure

We do not use or disclose sensitive personal information for the purpose of inferring characteristics about you.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors or service providers is permitted solely for the purpose of supporting business operations, including customer service, appointment scheduling, payment processing, and SMS delivery services. All categories above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties for marketing purposes.

Third-Party Links and Websites

Our website may contain links to third-party websites, services, or platforms. We are not responsible for the privacy, security, or content practices of those third parties. We encourage you to review their privacy policies before providing personal information.

Children’s Privacy

Our Services are not directed to children, and we do not knowingly collect personal information from children. If you believe a child has submitted personal information to us, please contact us so we can take appropriate steps to delete it.

Health Information and Non-HIPAA Notice

The Services offered through allurahw.com and shop.allurahw.com relate to retail products, general wellness information, and e-commerce functionality. This website is not a medical portal and is not intended for storing, transmitting, or managing Protected Health Information (“PHI”).

Allura Health & Wellness does operate a wellness clinic; however, clinical services, treatments, patient records, and patient communications are handled separately through other systems and processes, not through this website.

Because this Site is hosted on Shopify, which is not intended to serve as a HIPAA-compliant platform for patient records, you should not submit medical records, diagnostic reports, treatment history, lab results, or other PHI through this website, including through forms, chat features, email links, or messaging tools connected to the Site.

If you need to discuss treatment-related or medical information, please contact our clinic directly through the appropriate secure channels.

Product and Regulatory Disclaimer

Allura Health & Wellness provides retail wellness products and general educational content. Certain products sold through the Site, including peptides, research compounds, supplements, or specialty wellness products, may be subject to storage, handling, import, or regulatory restrictions depending on your location.

Customers are solely responsible for ensuring that their purchase, possession, importation, and use of any product complies with all applicable laws, rules, and regulations in their jurisdiction.

Information provided through this Site is for general informational and retail purposes only and should not be interpreted as medical advice, diagnosis, treatment, or a substitute for consultation with a qualified healthcare professional.

Security and Retention

We use commercially reasonable administrative, technical, and organizational measures to help protect personal information. However, no method of transmission over the Internet and no method of electronic storage is completely secure, and we cannot guarantee absolute security.

We retain personal information for as long as necessary to provide our Services, fulfill transactions, maintain accounts, comply with legal obligations, resolve disputes, enforce agreements, and protect our business interests.

Your Rights and Choices

Depending on your location and applicable law, you may have rights relating to your personal information, including the right to:

  • request access to the personal information we hold about you
  • request deletion of your personal information
  • request correction of inaccurate information
  • request portability of your data
  • restrict or object to certain processing
  • withdraw consent where processing is based on consent
  • appeal certain privacy-related decisions
  • manage your marketing and communication preferences

We may need to verify your identity before processing certain requests. Authorized agents may submit requests on your behalf where permitted by law and with appropriate verification.

We do not discriminate against individuals for exercising privacy rights granted under applicable law.

Complaints

If you have concerns about our privacy practices or wish to submit a privacy-related request, please contact us using the contact information below. If applicable under your local law, you may also have the right to lodge a complaint with your local data protection authority.

International Users

Your information may be transferred to, stored in, and processed in countries other than your own, including the United States, where data protection laws may differ from those in your jurisdiction.

When required, we rely on appropriate safeguards for international transfers, such as contractual protections or other lawful mechanisms.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our handling of personal information, you may contact us at:

Allura Health & Wellness
Hydrogen Max LLC, DBA Allura Health & Wellness
Email: privacy@allurahw.com

General Support: care@allurahw.com
Phone: (786) 329-3465
Website: allurahw.com
Address: 3363 NE 163rd St., Suite 704, North Miami Beach, FL 33160

Unless otherwise stated, we are the data controller of your personal information for purposes of applicable data protection law.